The “butterfly effect” is a term from a pioneer of chaos theory, Edward Lorenz; his 1972 presentation – “Predictability: Does the Flap of a Butterfly’s Wings in Brazil Set Off a Tornado in Texas?” – describes the idea that a tiny event can start a chain reaction and have large and wide-reaching effects. It is why those seven-day forecasts for the weather are only right a small percentage of the time.
Let’s take the same idea and apply it to your next idea, concept, or new business venture. What if that same “butterfly effect” takes place with your new venture?
For instance, what if that seemingly small idea of yours, put into motion, could have a wide-spread and wide-felt impact? I’m betting it can and it will!
I’ve seen it happen many times before. A couple of computer guys think of a better and more economical way of putting computers together in one of their garages and then next thing you know personal computers are so common that everyone now just refers to them as PC’s.
Another couple of guys begin experimenting with wild and wacky flavors of ice cream and soon they’re pints are available in almost every grocery store throughout the land. An entrepreneurial lady has the idea of helping women across the country earn income while remaining stay-at-home-moms by selling upscale cosmetics and offers pink Cadillacs as rewards and a new industry giant results.
So what idea of yours is just chomping at the bit to reveal itself to the rest of the world or your state or your town? Who knows, it could be the next best thing! All you have to do is try.
By the way, it will cost you everything you have to bring out into the open. Just saying. But the world will be a better place for it.