Would you believe the number of conferences, webinars, books and more talking about using Social Media for profit/fun/marketing/connecting/whatever? I must get 10 or more in my inbox each day plus those in FaceBook or Link’dIn or Twitter ads. And every one of them claims to be written by a Social Media “expert”!
This whole Social Media thing didn’t even exist 10 years ago and already we have experts? I understand what they’re saying – given the time we’ve been blogging or Tweeting or sharing ourselves with the world via some other means, they think they’ve figured out what it takes to win by using the media available to us today.
Ok, as long as we all understand the rules we’re playing by, I guess you can call yourself an expert because you’ve hit a certain milestone – so many “likes”, so many “click throughs”, number of units sold per visit, etc.
So how does all of this relate to your Small Group? You can harness the power of that technology to stay connected with the members of your group. You don’t have to list them on Yelp and post every time you get together or do something with them. But as long they are all ok with it, you can text them when something important happens, say Aunt Sally goes into the hospital, or someone’s Uncle Ned just passed away and the group would like to stay in touch.
Peri Gilbert offers some advice for using Social Media correctly. It’s a good read and worth your time. Peri has other articles available on the same site.
So how do you use various social media with your group?